We help brands connect with people
We apply the latest thinking in quantitative and qualitative research methods, data analytics, biometric measurement and behavioural science to gain a deeper understanding of your customers.
Basic Instincts
What motivates us to buy one brand over another? We’re all impacted by a complex web of psychological influences that are often based on emotions, not reason. We call this ‘System 1’ thinking.
At Camino Research, we use a series of tools and frameworks to understand these purchasing decisions. We then show you how to leverage these results for your brand.
We seek to uncover what people really feel in order to predict how they will behave.
Our Approach
DEFINE
We partner with you to define the business challenge. Only when we are confident that we are asking the right questions can we begin to find the story in the data and help you extract value and seek opportunities.
EVALUATE
We have the tools and experience to bring together information, wherever it comes from. We see primary research as a complement and not a substitute for the rich data your business collects each day.
EXECUTE
Too often, research is presented without context and recommendations are put forward without an understanding of what is possible. We give you precisely what you need – execution plans, backed by data, and grounded in commercial realities.
Keen to find out more?
Contact us to find out how we can help your brand.